It looks like there is a new console creeping on the market and funded by Kickstarter! Ouya! They launched their appeal on July 10th 2012 an had reached their goal of $8,596,474 within a month!!!! how amazing is that!

This console seems to be designed to encourage and support independent developers, giving them more of an opportunity to get published on a TV console rather than mobile. They also are encouraging hackers to give it a go and see what they can do. This does seem like a friendly console. It is built on android open source technology and states that the games are free to play. But the word free is being used a little loosely nothing is free, one visitor to their kickstarter page posed the question ‘ what do you mean by free?’ and the response is as follows;

‘We want you to pay only for the games you love. A “free to play” model works when everyone (gamers and game makers) benefits from directly rewarding amazing games.

For gamers, every game will be free to play: what this means is that there will at least be a free demo, or you’ll be able to play the entirety of the game for free but may have access to additional items, upgrades, or other features that come at a cost.

For developers, free to play means that they can set their own prices. Developers know best: There is no better way to sell a game than to have folks that have actually touched the game share glowing reviews with their friends. By allowing some form of free play, we’ll help them do just that. The only reason you used to pay for games before playing them is that you couldn’t try them at the store before you brought them home – it’s a relic of an old way of doing business, and one of the many things about the games business we plan to change.’

At the end of the day we can’t expect something for nothing, I am a firm believer that if something is good it is worth paying for. This console sounds really worth investing in if you intend to break into the independent industry, but what if your a gamer looking to buy it?

How does it stand up to the Xbox and PS3? or is different league of console? will we see it on the shelves in game retailers? Will it only be able to handle large high quality games? Is it only aimed at indie gamers and developers?

I have posed these question to the Ouya team, hopefully I will get a response soon.


I really like the deign of the console, its very minimal, slick and inconspicuous. It could very easily be mistook for an ornament, it doesn’t scream ‘ I AM A GAMES CONSOLE!’ like the playstation an Xbox design does, it looks like a part of the furniture.

They are available for pre order and are currently priced at $99 and the rerelease date is speculated march 2013.